Beverly Perdue Inauguration

Chris Jahnke confers with teleprompter operator on-site of the inaugural ceremony for North Carolina Governor Bev Perdue.

Speech Writing

Gettysburg Address
President Lincoln's original handwritten text of the Gettysburg Address.

Well-Written is Well-Spoken

A monumental speech in American history the Gettysburg Address was only 272 words in length. President Abraham Lincoln said: “The world will little note nor long remember what we say here.” The President could not have been more mistaken. Good speechwriting will leave your audience wanting to hear more rather than reaching for their smart phone.

It's the quality of words not quantity that produces a speech that can stir feelings, inspire belief, and motivate action. At Positive Communications we help our clients articulate powerful ideas with memorable words. In this fast-paced, digital age speeches and speechwriting remain an essential way to convey ideas, reach decision makers, change minds, rally members, and shape public opinion.

We work with seasoned leaders in government and business as well as newcomers who need help with that first big presentation. We start by assessing your needs. Is this a first draft? Or, do you just need some final polishing? We do our homework by analyzing background materials and prior written and taped speeches to get a good sense of the speaker's writing and speaking style.

Professional Speech Writing Helps You:

  • Organize and prioritize your thoughts
  • Demonstrate your command of the subject
  • Articulate complex ideas
  • Create a powerful lasting impression
  • Format a readable text

Write for the Ear, Not the Eye

Remarks that read beautifully may not speak well. Learn how to write to be heard not read. Speechwriting tools ensure the listener can follow you because the writing is direct, clear, and appealing.

  • Shorter sentences and fewer words
  • Active tense
  • Concrete ideas
  • Colorful language
  • Alliteration, repetition, rules of three's

Speech Writing Workshops

Positive Communcations provides introductory speech writing workshops that teach the fundamentals of researching the subject matter, developing the outline, and crafting the full text. We will show you how to use humor, be persuasive, format the text, and create arresting visual aids.

We have written remarks for inauguration ceremonies, keynote addresses, government testimony, activist rallies, commencement addresses, award banquets, and annual meetings

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